Catalog of Bleu mon Jules

5 Essentials for a Retro Chic Look in Saint-Tropez

Summer in Saint-Tropez is a unique experience, where style becomes the ambassador of elegance. Bleu mon Jules embodies this philosophy with pieces that combine comfort and aesthetics. In one of the images, a man and a woman relax on a boat, dressed in light and elegant clothing. The man wears a long-sleeved white shirt with a blue pattern, while the woman sports an open beige shirt over a swimsuit, accompanied by a light blue cap featuring the brand's logo. The colors evoke the sea and the sky, reinforcing the spirit of the Riviera. The two models display a relaxed look, perfect for navigating between cocktails and lively evenings. Additionally, the swimsuits presented, one in solid blue with an illustrative pattern of Saint-Tropez and the other in blue and white stripes, add a touch of freshness and fun to any summer wardrobe. These pieces reflect a return to basics while remaining true to a nostalgic and poetic elegance, ideal for enjoying the pleasures of summer on the Côte d'Azur.

Beige and Blue Two-Tone Cap - Popcorn Cap - One Size

Two colors that may have never thought to find themselves together. Popcorn beige meets faded navy blue on the visor: a soft, retro contrast, immediately recognizable. In front, "Bleumonjules · Saint-Tropez" embroidered in blue cursive script, in a rounded cartouche. The kind of logo one might have seen on a Southern sports club cap from the 80s. Curved visor, adjustable closure, woven label inside. One size. Adjustable · Embroidery · Cotton

€35 per piece

Bleu mon Jules x Torpez - July 17, 2025

One night, one blue, one vibration. Bleu mon Jules x Torpez - the meeting place for lovers of summer and singing wine. Summer evenings, here we are. And this time, we are not pretending. On July 17, 2025, Bleu mon Jules partners with Torpez, the mythical estate of Saint-Tropez, for a free, hedonistic night, a little blue, very beautiful. A night among friends, among bodies, among glasses. A night in Saint-Tropez, but not like the others.

€20 at the entrance

Blue Cap my Jules "love this place" - One size

This one is recognizable from afar. Ecru on top, forest green on the visor. In front, in large: the embroidered silhouette of a woman lying down sunbathing, "Blue my Jules · We love this place · Saint-Tropez, France". The brand's DNA on six centimeters of fabric. Woven label inside. One size. Adjustable.

€35 per piece

Blue My Jules Evening: The Blue Java

Discover the Blue Java, the festive and authentic spirit of Blue My Jules. From Ponche in Saint-Tropez to the Lille Braderie, join our community for unforgettable evenings.

Blue my Jules The Striped 2026 - Blue and white striped pants - S/M

Discover the Blue My Jules pants, the result of an authentic collaboration with Maison Stellaire, combining artisanal know-how and casual style. Handcrafted from 100% cotton French canvas, these pants are a true homage to French craftsmanship. Its fine blue and white stripe evokes beach cabins and mornings by the sea, bringing a summer touch to your wardrobe. Designed for comfort, it features an elastic waistband that ensures optimal ease, whether on a sailboat or on a terrace. At the front, two practical pockets add functionality to this elegant model. On the right side, a delicate embroidery and a sewn label provide a neat finish. Visible in the images, the pants have a loose and relaxed fit, ideal for sunny days. Available in two sizes, S/M and L/XL, it adapts to all body types. These pants are not only a fashion choice but also a symbol of local craftsmanship, entirely made in France.

€175 per piece

Blue my Jules White Terry Shorts - S/M

A summer piece designed to be worn without thinking. The white terry captures the light and highlights the tan. The short cut frees the body, and the elastic waist ties naturally. A red piping runs along the legs, this detail that changes everything and recalls the ringer spirit of the collection. An embroidery "Bleumonjules · Saint-Tropez" in red signs the piece, discreet like a souvenir. To be worn with a t-shirt or our linen shirt. Short cut · Elastic waist with drawstring · Red piping · Embroidery · Terry. Ella wears a size S/M short: 1.72 for 60 kg.

€85 per piece

Blue Trim T-shirt - 70's Ringer - Blue my Jules

This t-shirt evokes the summer spirit with its bright white color, adorned with a blue embroidery representing the silhouette of a woman lying down, reminiscent of the beaches of Pampelonne. The phrase 'We love this place' and the mention 'SAINT-TROPEZ, FRANCE' add a touch of nostalgia and authenticity. The cut is feminine and slightly short, highlighting the silhouette, while the collar and sleeves are finished in navy blue, evoking the 70's ringer style. This detail, combined with the cotton material, provides optimal comfort for sunny days. Ella, who wears an M for 1m72 and 60 kg, perfectly illustrates the casual and chic style that this t-shirt embodies. The t-shirt is ideal for a trip to the beach or a day in the city, bringing a touch of freshness to any outfit.

€45 per piece

Café des Arts T-shirt 2026 - Unisex - Size S, M, L, XL

Welcome to the Café des Arts, on the legendary Place des Lices in Saint-Tropez. Every summer, a new style emerges, drawing on the very essence of this café, namely the films of Marcel Pagnol, pétanque, friendliness, and the apéro! Technical description: - 100% organic cotton - 230g - Unisex model - Regular fit - Short sleeve - Round neck

€50 per piece

Ecru and Green Baseball Cap - Bleu Mon Jules

Bleu Mon Jules caps are not just here to...

€35 per piece

Faded Red Cap - One Size - Bleu mon Jules

A cap that looks like it has already lived through a summer. The faded red gives that patina that cannot be bought, only earned. Front: "Bleu mon Jules · Côte d'Azur", embroidered in white with the leaning palm tree. On the side, a small embroidered sardine, a subtle and discreet nod to the Mediterranean. Curved visor, adjustable closure, woven label inside. It protects from the blazing sun and can be worn both on a boat and on a terrace at midnight. Adjustable · Embroidery · Cotton

€35 per piece

Gift Card - Bleu mon Jules - €10.00

Give more than a gift with the Bleu mon Jules Gift Card, an invitation to choose your favorite piece from the brand's limited collections. This card, adorned with the 'Bleu Mon Jules' logo in navy blue letters on a light background, evokes the summer spirit of Saint-Tropez, where blue skies and salty skin meet. It allows you to share the emotion of a Java Bleu evening and prolong the magic of a Tropezian memory. Valid across the entire site with no time limit, it can be used in one or multiple transactions, thus offering perfect flexibility for the recipient. This gift is a promise of unforgettable moments and summer elegance.

€10 per piece

Navy Blue Cap - One Size

This faded navy blue cap, which seems to have lived through a summer, features a unique, inimitable patina. On the front, the text "Bleu mon Jules · Côte d'Azur" is embroidered in white, accompanied by a leaning palm tree motif, adding a summery touch. On the side, a small embroidered sardine gives a discreet nod to the Mediterranean. The curved visor and adjustable closure ensure a comfortable fit. The woven label inside highlights the quality of the product. In the image, the cap is worn on a boat, where it protects from the sun while being perfectly suited for a casual atmosphere, whether on deck or on the terrace. The maritime background and the wooden furniture of the boat reinforce the nautical spirit, while the casual style of the person playing the guitar completes the ensemble. This cap is ideal for enjoying sunny days, whether at sea or during a summer evening.

€35 per piece

Nude | Bleu mon Jules Art Gallery

Explore the gallery of artistic photographs Bleu mon Jules: analog shots capturing the beauty of the body in its purest state. An aesthetic vision inspired by freedom and timeless elegance.

Red Border T-shirt - Bleu mon Jules

This white t-shirt, adorned with red borders, evokes the summery and relaxed spirit of the beaches of Saint-Tropez. On the front, an embroidered silhouette of a woman lying down, accompanied by the phrase "We love this place" and the mention "SAINT-TROPEZ, FRANCE", highlights its maritime inspiration. The feminine cut is slightly short, offering a 70's ringer style, with short sleeves that add a retro touch. The t-shirt is made of cotton, ensuring comfort and lightness, perfect for sunny days. In the images, the t-shirt is worn by several models, showcasing its casual look and adaptability to different styles. This model is ideal for a summer look, whether on the beach or aboard a boat, and easily pairs with other wardrobe pieces. Ella, who is 1.72m tall and weighs 60 kg, wears a size M, highlighting the flattering cut of this garment.

€45 per piece

Red Striped Pants - Casual Cargo Cut

The fine red stripe on an ecru background. A color that changes from our usual navy, more sunny, more unexpected. The kind of pants that catches your eye without you immediately understanding why. Straight and casual cargo cut, with two patch pockets on the thighs. An embroidery "Bleu mon Jules" in red, on the thigh. The elastic waistband adapts, the fall remains impeccable. On the sailboat or on the terrace, it works for both. Elastic waist · Cargo pockets · Red embroidery · Straight cut. Maxime wears the pants in size L/XL: 1.80 for 72kg. Eva wears the pants in size S/M: 1.79 for 60kg.

€165 per piece

Striped blue and white terry shorts - Bleu mon Jules

The striped terry shorts embody the spirit of the Mediterranean, evoking beach cabins and sunny mornings. Made from soft and absorbent terry cotton, it features a blue and white striped pattern, typical of summer outfits. Its short cut and elastic waistband, complemented by a drawstring, ensure optimal comfort. On the thigh, a discreet embroidery 'Bleumonjules · Saint-Tropez' adds a touch of authenticity, like a passport stamp one is proud to show. These shorts, which are easy to wear and dry quickly, are ideal for a day at the beach or on a boat, as shown in the image of a person sitting on a sailboat, wearing this model. With two practical pockets, it is perfect for slipping in small essentials. To be paired with a sailor shirt or worn alone, it is a must-have in the summer wardrobe. 100% terry cotton, unisex cut, and elastic size make these shorts a versatile choice for everyone.

€85 per piece

Striped Shirt - Blue and White Linen - Size S/M/L/XL

This blue and white striped linen shirt is designed to be a staple piece in your wardrobe. Its lightweight and airy fabric allows for excellent air circulation, ideal for sunny days. The open collar and straight cut offer a casual style, while the rounded hem adds a touch of elegance. The patch chest pocket, adorned with a red embroidery 'Bleu mon Jules' accompanied by palm trees, brings a playful note. The sleeves, featuring buttoned cuffs, can be quickly rolled up for an even more casual look. This shirt can be easily worn open over a t-shirt, against the skin, or tied at the waist, pairing perfectly with a terry short, striped pants, or even alone on the beach. Its versatile design makes it a perfect choice for boat outings or summer days. With its combination of comfort and style, it will quickly become a piece you won't want to take off.

€145 per piece

Striped swimsuit Bleu mon Jules

The striped swimsuit is not just a simple beachwear; it is the symbol of timeless elegance inherited from the 60s and the charm of Saint-Tropez. Whether you are on a wooden dock or at the terrace of a beach club, knowing how to wear this pattern requires a certain sense of detail to avoid the pajama effect and favor a chic look. For a harmonious look, the first step is to select the right type of stripes. Vertical stripes have the advantage of elongating the silhouette, while horizontal stripes add volume. At Bleu mon Jules, we prioritize the finesse of lines to maintain a clean and poetic aesthetic. The secret to a successful striped swimsuit lies in its color palette. Classic combinations like navy blue and white remain safe bets. For a more modern and sunny touch, feel free to explore shades of sky blue or coral, which evoke the sweetness of vacation memories. The swimsuit never travels alone. To transform your swimwear into a casual lunch outfit, follow these steps: Slip on a slightly open white linen shirt to hint at the striped pattern. Add a sky blue cap to protect your eyes while staying within the color theme. Opt for espadrilles or natural leather sandals to anchor the look in a retro and artisanal style. A high-end swimsuit deserves special care. After each immersion in the salty water of the Grande Bleue, rinse your piece in clear water. Avoid direct drying in the sun, which could alter the vibrancy of your favorite stripes.

€80 per piece

Women's Tank Top - Ribbed Cotton - Côte d'Azur Embroidery

The first tank top from the brand. It was about time. Ribbed cotton, fitted cut, "Bleu mon Jules · Côte d'Azur" embroidery at the center. Nothing superfluous. Just what you need to go from the boat to the terrace without changing. The ribbed fabric changes everything: more structure, more texture, a material that ages well and wears even better. Fanette is wearing a size M tank top: 1.68 for 56kg.

€40 per piece