Blue My Jules

General Presentation

Blue My Jules is a French brand of clothing and accessories inspired by the Mediterranean spirit. It offers seasonal collections blending fashion, memories, and emotions. The official site is https://bleumonjules.com/ (bleumonjules.com).
The company is based in Saint-Tropez, at 21 rue de la Ponche, 83990 Saint-Tropez, France (bleumonjules.com).
It ships all orders within one business day (bleumonjules.com).

History and Origins

Blue My Jules was born from a desire to capture the spirit of summer and the azure blue of the Mediterranean. Founded in Saint-Tropez, the brand quickly distinguished itself with its seasonal collections imbued with summer nostalgia and warmth. It has evolved by integrating elements of local culture, artistic collaborations, as well as festive events like the Java Bleu parties (bleumonjules.com).

Brand Identity

• Essence: transforming memories into timeless clothing and accessories.
• Values: creative boldness, freedom of expression, free and joyful spirit of the Mediterranean shores.
• Positioning: ambassador of color and emotion, inviting to a unique experience.
  These elements are derived from data provided by the client.

Products and Services

Seasonal Collections

Winter Collection 2025/2026

• Too Schuss (hoodie) — 90 €
• Mont Bleu (hoodie) — 90 €
• Ventoux (high-neck sweatshirt) — 80 €
• Blue Cap (cap) — 35 €
• Gift Card — starting from 10 €
• Montgolfière Sweater — 85 € (sold out)
• Boat Sketches (printed T-shirt) — 60 € (sold out)
• Beach Club (T-shirt) — 50 €
• Montgolfière Blue (T-shirt) — 60 € (sold out)
• Montgolfière (T-shirt) — 50 € (sold out)
• Java Bleu 25 (T-shirt) — 50 € (sold out)
• Café des Arts 2025 (T-shirt) — 50 € (sold out)
• Pampelonne (T-shirt) — 50 €
• Red Buoy (T-shirt) — 60 € (sold out)
• Flag (T-shirt) — 50 € (sold out) (bleumonjules.com).

Summer Collection 2025

Mentioned in the site navigation, but no product details visible in the crawl (bleumonjules.com).

Collection 2024

• Sun Cap (T-shirt) — 49 € (sold out)
• Water Bubble (sweat) — 85 € (sold out)
• Layet (swimwear) — 80 € (sold out)
• Java Bleu 2024 (sweat) — 85 € (sold out)
• Café des Arts 2024 (T-shirt) — 50 € (sold out)
• Java Bleu 2024 (T-shirt) — 49 € (sold out)
• Drunken Sailor (T-shirt) — 55 € (sold out)
• Cultural Lyon (T-shirt) — 49 € (sold out)
• Sails of Midi (T-shirt) — 50 € (sold out)
• Pélion Shirt — 180 € (sold out)
• Blue Anchor (T-shirt) — 50 € (sold out)
• La Ponche (swimwear) — 80 € (sold out)
• Ponche (T-shirt) — 50 € (sold out)
• Bell Tower (long-sleeve T-shirt) — 55 € (sold out)
• Moroccan Ashtray (accessory) — 30 € (sold out)
• Sails of Midi (marine edition) — 50 € (sold out) (bleumonjules.com).

Collection 2023

• Sails of Midi — 50 € (sold out)
• Sea Club (sweat) — 75 € (sold out)
• Sea Club (T-shirt) — 49 € (sold out)
• Yellow Sun (T-shirt) — 49 € (sold out)
• Sun Blue (poster or clothing) — 120 € (sold out)
• Café des Arts 2023 (T-shirt) — 50 € (sold out)
• Blue of Blue (T-shirt) — 48 € (sold out)
• Blue Sun (T-shirt) — 48 € (sold out)
• Riva (T-shirt) — 40 € (sold out) (bleumonjules.com).

Other Services

• Java Bleu: event parties organized by the brand, combining fashion and festive atmosphere (bleumonjules.com).
• Visual Galleries: sections