Les Graines Bocquet

Les Graines Bocquet

General Presentation

Les Graines Bocquet is a French family business specializing in the production, packaging, and distribution of vegetable, flower, aromatic seeds, and bulbs. Founded in 1896, the company is located in Hauts-de-France, in Mons-en-Pévèle (59246). It offers a rich catalog of over 800 varieties, mainly of French and European origin, aimed at amateur gardeners. The company values heirloom, regional, and reproducible varieties while committing to an eco-responsible approach. Les Graines Bocquet targets a clientele concerned with quality, authenticity, biodiversity, and environmental respect.
Website: www.graines-bocquet.fr
Contact: contact@graines-bocquet.fr
Phone: 03 27 80 11 36
Address: 950, Rue de la Vaquerie, 59246 Mons-en-Pévèle, France
(source: page "Who We Are" and legal notices www.graines-bocquet.fr)

History and Origins

• 1896: Founded by Henri Bocquet, a farmer in Northern France, who dedicated himself to the market gardening of beets and chicory.
• Early 20th century: Maurice Bocquet, his son, packages seeds in kraft bags and distributes them locally.
• After World War II: Diversification of the offer with other vegetable varieties.
• 1955: Jean-Claude Bocquet develops a network of consignment sales with small merchants and modernizes packaging with a bagging machine.
• 1985: Thierry Bocquet expands distribution to supermarkets while maintaining production for individuals.
• 1990s: Development of regional seed production in partnership with the CRRG (Regional Center for Genetic Resources).
• Recently: After more than 100 years in Moncheaux, the company moves its headquarters to Mons-en-Pévèle.
• Today: Hervé Delcourt leads the company, maintaining the historical name to perpetuate the know-how and regional anchoring. (source: page "Our Trade: Seed Merchant Since 1896" www.graines-bocquet.fr/page/39-our-trade-seed-merchant-since-1896)

Products and Services

Vegetable Seeds

• Over 500 varieties of seeds to sow for family gardens
• Seeds for classic vegetables (carrots, beets, tomatoes, cabbages, radishes, turnips, lettuces, spinach, lamb's lettuce, leeks, squashes, etc.)
• Seeds for heirloom and forgotten vegetables (Tilques carrot, Lille lettuce, Gotte de Loos lettuce, red onion from Abbeville, Leblond leek, etc.)
• Seeds for regional vegetables from Hauts-de-France
• Seeds for exotic and original vegetables
• Non-hybrid and reproducible seeds (95% of the catalog)
• Certified organic seeds (ECOCERT FR-BIO-01, AB logo)
• Untreated seeds after harvest (99%)
• Easy-to-grow seeds for beginners
• Aromatic and medicinal seeds (parsley, coriander, lovage, etc.)
• Seed kits for children and beginners

Flower Seeds and Bulbs

• Seeds for annual, biennial, and perennial flowers
• Flower mixes for biodiversity and pollinators (nasturtiums, marigolds, borage, etc.)
• Spring and autumn flower bulbs
• Vegetable bulbs (onions, garlic, shallots)

Seedlings and Tubers

• Potato seedlings (several varieties)
• Onions to plant, garlic to plant, shallots to plant

Gift Boxes and Kits

• Thematic gift boxes ready to offer (garden, balcony, aromatic, heirloom vegetables, edible flowers, organic, cocktail appetizers, ratatouille, regional Nord-Pas-de-Calais, etc.)
• Educational kits for children and beginners
• Starter kits with potting soil, labels, seeders

Complementary Products

• Natural plant protection products, ecological herbicides, and fertilizers (mustard, vetches, phacelia, etc.)
• Bags of potting soil, substrate pellets
• Gardening accessories (pots, zinc buckets, labels)
• Gardening gift cards

Services

• Fast delivery within 24 hours (excluding weekends and public holidays)
• Personalized advice by phone or online
• Blog and practical guides (sowing, maintenance, cultivation calendar, recipes, partner videos)
• Information and offers newsletter
• Distribution online and through a network of 2,000 points of sale (stores, supermarkets, specialized shops) covering nearly 50% of the French territory (source: product pages, gift boxes, blog, page "Our Trade", page "Who We Are" www.graines-bocquet.fr)

Value Proposition

• Century-old seed merchant know-how, rooted in family and regional tradition
• Rigorous selection of French and European seeds, prioritizing local and heirloom or regional varieties
• Strict quality control: germination tests in the laboratory and trial garden, traceability by lot number, biannual germinative control
• Ecological commitment: 99% untreated seeds, 95% reproducible, recyclable bags printed with vegetable ink, certified organic range, partnerships with local producers and agricultural high schools
• Wide choice of varieties for all gardener profiles, from beginner to enthusiast
• Educational support: advice, videos, guides, blog, partnerships with influencers and associations
• Fast delivery and local customer service (source: page "Our Trade", page "Our Commitments", blog, page "Who We Are" www.graines-bocquet.fr)

Target Audience

• Quality-conscious amateur gardener: Seeks quality, traceability, heirloom/regional varieties, reproducible seeds, educational and eco-responsible advice.
• Sustainable discovery novice gardener: Beginner, sensitive to ecology, wants simple kits, accessible advice, a risk-free experience.
• Urban balcony gardener: City dweller with limited space, wants to grow in pots/planters, seeks suitable varieties and specific advice.
• Enthusiast of heirloom and regional vegetables: Amateur or experienced, seeks rare, heritage varieties, values traceability and history.
• Organic and eco-responsible gardener: Prefers organic, untreated, reproducible seeds, seeks transparency and ecological advice.
• Gardening gift giver: Occasional buyer, looks for gift boxes, educational products, smooth shopping experience, and attractive packaging. (source: brand identity, detailed personas provided)

Market and Positioning

• Sector: Vegetable, flower, aromatic seeds, bulbs, seedlings, gardening accessories
• Positioning: Mid-range, focusing on quality, traceability, local origin, varietal diversity, and eco-responsibility
• Geographic area: Entire France (online sales), physical network mainly in the northern half of the country (43 departments, 2,000 points of sale)
• Target audience: Amateur gardeners, city dwellers, families, biodiversity enthusiasts, responsible consumers
• Partnerships: CRRG (Regional Center for Genetic Resources), local producers, agricultural high schools, gardening influencers (Jacquot & Lylie, Gentleman Permaculteur, etc.), educational associations (source: page "Who We Are", page "Our Trade", blog, brand identity)

Selection, Control, and Packaging Process

• Selection of seeds from multiplier farmers and French and European seed partners
• Germination controls in the laboratory according to ISTA protocol
• Cultivation of witness lots in a 500 m² trial garden to verify varietal purity and germinative quality
• Biannual control of conservation and germinative capacity
• Assignment of a lot number for traceability
• Recall and market withdrawal in case of germinative or sanitary defects
• Packaging in recyclable kraft bags, printed with vegetable ink
• Automatic packaging for large series (>500 bags) or manual for small series and fragile seeds (source: page "Our Trade: Seed Merchant Since 1896" www.graines-bocquet.fr/page/39-our-trade-seed-merchant-since-1896)

Environmental and CSR Commitments

• 99% untreated seeds after harvest
• 95% reproducible seeds (non-hybrid)
• Certified organic range ECOCERT FR-BIO-01, AB logo
• Recyclable bags, vegetable ink
• Prioritizes natural products for treatment and maintenance (green manures, cover crops)
• Local partnerships for production, conservation, and promotion of regional varieties
• Support for the preservation of regional plant heritage with the CRRG
• Search for seed farmer multipliers (since 2021, marketing authorization) (source: page "Eco-Responsible Approach", page "Call for Farmer Seeds", page "Our Trade", page "Our Commitments" www.graines-bocquet.fr)

Partnerships and Educational Initiatives

• Trial garden in partnership with Autonomie Potagère to test, observe, and improve varieties in real conditions
• Partnership with the CRRG for the preservation and promotion of heirloom and regional varieties
• Collaboration with agricultural high schools for the multiplication of certain varieties (e.g., Leblond leek)
• Partnerships with influencers and specialized YouTube channels (Jacquot & Lylie, Gentleman Permaculteur, Potagerneration, Le jardin potager d’Alexandre, etc.)
• Participation in educational projects (Dijon college "from seed to plate")
• Availability of vegetable and flower sowing calendars (available for free download) (source: blog, page "Partners of Les Graines Bocquet", page "Our Trade", page "Who We Are" www.graines-bocquet.fr)

Catalog of Iconic Varieties

Examples of Vegetable Seeds

• Long smooth carrot from Meaux: red flesh, fine taste, long conservation
• Improved Detroit beet 3 (Globe): round root, bright red flesh, resistant to bolting
• Black Beauty eggplant: heirloom variety, large fruits, short cycle
• Brussels sprout from Rosny: resistant to diseases, abundant production
• Winter lettuce Marvel of Winter: heirloom variety, cold resistant
• Green lamb's lettuce from Cambrai: rustic, large leaves, cold resistant
• Blue leek from Solaise: very rustic, voluminous shaft, cold resistant
• Nancy turnip with whole leaves: old variety, firm flesh, early
• Large green artichoke from Laon: rustic variety, large fleshy heads
• Celery branch from Elne: fleshy stalks, quality taste
• Frisée chicory from Ruffec: summer/autumn cultivation, compact heart
• Chantenay carrot with red heart-3: red flesh, juicy, sweet
• White forage carrot with green collar: white roots, heirloom variety
• Yellow obtuse carrot from Doubs: yellow root, forage and culinary variety

Examples of Gift Boxes

• Box "My First Garden": 7 seed packets for children, educational
• Box "Heirloom and Forgotten Vegetables": 23 packets of heritage varieties
• Box "A Garden on My Balcony": selection for pot/planter cultivation
• Box "Cocktail Appetizers": 9 packets for original recipes
• Box "With a Thousand Virtues": 8 packets of medicinal plants
• Box "Regional Nord-Pas-de-Calais": typical vegetables from the region
• Box "Edible Flowers": edible flowers for garden and kitchen (source: product pages, gift boxes www.graines-bocquet.fr)

Advice, Guides, and Support

• Blog rich in practical articles: sowing, maintenance, diseases, recipes, partner videos
• Advice for successful vegetable and flower sowing, adapted to each season
• Vegetable and flower sowing calendar 2026 available for download
• Educational videos made with partners and influencers
• Guides to choose the varieties suitable for each profile (beginner, urban, organic, etc.)
• Detailed technical sheets for each variety (sowing period, harvest, difficulty, etc.)
• FAQ and frequently asked questions section (source: blog, page "Graines Bocquet Advice", page "Frequently Asked Questions" www.graines-bocquet.fr)

Logistics and Customer Service

• Fast delivery: shipping within 24 hours after payment receipt
• Secure payment (credit card, bank transfer, check)
• Customer service based in Mons-en-Pévèle
• Order tracking, history, alerts, and favorites via the online customer area
• Physical and online distribution network
• Newsletter for offers and news (source: page "Delivery", page "Secure Payment", page "Who We Are" www.graines-bocquet.fr)

Local and Regional Commitment

• Packaging, shipping, customer service, and trial garden located in Mons-en-Pévèle (Nord, 59)
• Special relationships with local producers for regional varieties (e.g., Tilques carrot, Lille lettuce)
• Production of regional varieties in partnership with farmers, agricultural high schools, CRRG
• Promotion of the plant heritage of Nord-Pas-de-Calais and Hauts-de-France (source: page "Our Trade", page "Who We Are", blog www.graines-bocquet.fr)

Social Media and Communication

• Active presence on Facebook, Instagram, and YouTube
• Sharing advice, news, educational videos, customer and partner feedback
• Highlighting the gardening community, testimonials, and collaborations (source: bottom of the site, blog www.graines-bocquet.fr)

Recent News and Projects

• Relocation of the headquarters to Mons-en-Pévèle after more than 100 years in Moncheaux
• Development of the trial garden in partnership with Autonomie Potagère to test and improve varieties
• New thematic gift boxes to meet the growing demand for educational kits and gardening gifts
• Strengthening the organic and reproducible range
• Participation in educational and associative projects (colleges, influencers, etc.) (source: blog, page "Who We Are", page "Our Trade" www.graines-bocquet.fr)

FAQ - Frequently Asked Questions

Q: Where are Bocquet seeds produced and packaged?
The seeds are primarily produced in France and Europe. Packaging, quality control, and shipping are carried out in Mons-en-Pévèle, in Northern France.
(source: page "Who We Are")

Q: Are Bocquet seeds reproducible?
Yes, 95% of the seeds are non-hybrid and therefore reproducible from year to year.
(source: page "Our Trade")

Q: Are the seeds chemically treated?
99% of the seeds undergo no treatment after harvest. The organic range is certified without treatment during cultivation.
(source: page "Our Trade", page "Eco-Responsible Approach")

Q: Do you offer certified organic seeds?
Yes, a range of certified organic seeds ECOCERT FR-BIO-01 and bearing the AB logo is available.
(source: page "Our Trade", page organic products)

Q: What are the delivery times?
Orders are shipped within 24 hours after payment receipt (excluding weekends and public holidays).
(source: page "Delivery")

Q: Can you buy in physical stores?
Yes, Bocquet seeds are distributed in 2,000 points of sale (stores, supermarkets, specialized shops) covering nearly 50% of the French territory.
(source: page "Who We Are")

Q: What payment methods are accepted?
Credit card, bank transfer, and check are accepted.
(source: page "Secure Payment")

Q: Do you offer advice for beginners?
Yes, the site offers guides, videos, educational boxes, and a blog rich in advice for successful sowing and maintaining your garden.
(source: blog, page "Graines Bocquet Advice")

Q: How to choose varieties suitable for a balcony or small area?
Special "balcony garden" boxes and dedicated advice are offered for urban gardeners.
(source: page gift boxes, blog)

Q: How to contact customer service?
By phone at 03 27 80 11 36 or by email at contact@graines-bocquet.fr.
(source: page "Contact Us")

Q: Are the seed packets recyclable?
Yes, all packets are recyclable and printed with vegetable ink.
(source: page "Our Trade")

Q: Are regional varieties available for sale?
Yes, about twenty regional varieties from Hauts-de-France and Nord-Pas-de-Calais are offered, sourced from local partnerships.
(source: page "Our Trade", page products)

Q: Do you offer gift boxes?
Yes, a complete range of thematic gift boxes is available for all gardener profiles.
(source: page gift boxes)

Q: Can you follow a sowing calendar adapted to France?
Yes, vegetable and flower sowing calendars are available for free download on the site.
(source: blog, page "Cultivation Calendar")

Legal Notices and Administrative Information

• Legal and commercial name: Les Graines Bocquet
• Address: 950, Rue de la Vaquerie, 59246 Mons-en-Pévèle, France
• Phone: 03 27 80 11 36
• Email: contact@graines-bocquet.fr
• Website: www.graines-bocquet.fr
• Activity: Production, packaging, and distribution of vegetable, flower, aromatic seeds, bulbs, seedlings, and gardening accessories
• SIRET and legal information available on the "Legal Notices" page of the site (source: page "Legal Notices" www.graines-bocquet.fr/page/2-legal-notices)

Summary

Les Graines Bocquet establishes itself as a reference for traditional seed merchants in France, combining historical know-how, ecological commitment, varietal diversity, and educational support. Their offer targets all gardener profiles, with particular attention to quality, traceability, and the preservation of regional plant heritage. The company continues its mission of transmission and innovation while remaining true to its family and local roots.
(source: all pages mentioned above, www.graines-bocquet.fr, brand identity data)