← All case studies

Wispra × Allianz

Use case · Insurance Pilot programme in progress

Allianz steers its network's visibility in AI search

Measuring how agencies are understood, cited and recommended — then acting across the whole network.

Allianz
Which insurer would you recommend near me?
  • ChatGPT Allianz agency
  • Google Gemini Allianz agency
  • Perplexity Allianz agency

Illustration

Multi-agency
Steering a panel of the network's agencies
Continuous measurement
AI visibility tracked over time
Agency + network
Two levels of insight and steering

The new challenge for agency networks

Your customers now ask AI their local questions. Do you show up? Are you understood correctly? Are you recommended?

Which insurer would you recommend near me?
  • ChatGPT Your agency?
  • Google Gemini Your agency?
  • Perplexity Your agency?

From local signal to network steering

Wispra measures, explains, improves and tracks the presence of every agency, from one central view.

  1. Measure Each agency's AI presence
  2. Understand Gaps and opportunities
  3. Improve Local data and signals
  4. Monitor How it evolves over time
Illustration of the Wispra interface (manager mode), data hidden.

The programme is starting to produce evidence

A pilot programme in progress with a panel of agencies from the Allianz network.

  • Observed

    Deploy

    The programme is live with a panel of agencies.

  • Early signals

    Measure

    The agencies' AI presence is tracked over time.

  • To be validated

    Extend

    The programme now has to measure the value and the conditions for a broader rollout.

How visible is your network in AI search?

Let's look at how your agencies or locations show up in AI answers today.

  • A review of your current position
  • A tailored demo
  • A conversation with our team