FAQ schema (FAQPage)

FAQ schema (Schema.org FAQPage) is structured data that marks up a list of question-and-answer pairs so engines can read each question and its answer as a discrete unit. Historically it could produce an expandable FAQ rich result in Google Search. On 8 August 2023, however, Google announced that FAQ rich results would only be shown for "well-known, authoritative government and health websites"; for everyone else the rich result no longer regularly appears (Google also deprecated HowTo rich results around the same time).

Despite that, FAQPage markup remains valuable for AI visibility: generative engines compose answers from question-shaped chunks, so clearly delimited, self-contained Q&A is among the easiest content for them to retrieve and quote — independent of whether Google renders a visual rich result. Google advises that sites need not remove the markup, as unused structured data does not cause problems for Search.